I think Lego made a great move in releasing these components for individual purchase, but I do hope they revise their prices.
In regards to their price, they do need to be more expensive than PF because they are "smart" motors. Every motor can be used as a servo or a rotation sensor. That extra technology costs more.

Best posts made by flyboy
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RE: LEGO® Technic™ Powered Up components
Latest posts made by flyboy
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RE: LEGO® Technic™ Powered Up components
I think Lego made a great move in releasing these components for individual purchase, but I do hope they revise their prices.
In regards to their price, they do need to be more expensive than PF because they are "smart" motors. Every motor can be used as a servo or a rotation sensor. That extra technology costs more.